Auckland Council mobility win drives BlinkMobile Interactive into NZ market

Australian mobile application enabler BlinkMobile Interactive has expanded into the New Zealand local government market after signing a significant contract that will see Auckland Council use its technology to deliver a range of services to mobile and tablet-wielding users.

Auckland Council is the second largest local government authority in the southern hemisphere and represents a significant opportunity for the company, whose Blink Mobility Platform streamlines the process of delivering enterprise applications to mobile users.

BlinkMobile has already built up a footprint in Australia's local government market, with customers including Logan City Council, Wyong Shire Council, Tweed Shire Council, and Auburn City Council. It is also working with Brisbane City Council, the largest local-government area in the southern hemisphere – a fact that was not lost on BlinkMobile director and chief sales officer Tony Harris.

“Auckland Council is the first council in New Zealand to sign with BlinkMobile and we are delighted that it has recognised the business benefits that the platform is able to achieve in relation to greater employee productivity and improved customer service," Harris said in a statement.

“We are now in the position of providing the mobility platform for both Auckland Council and Brisbane City Council, the two largest local government authorities in the southern hemisphere. We are thrilled to have been given the opportunity and responsibility to work with both councils to provide world-class solutions to benefit ratepayers."

The Auckland Council deal comes in the wake of a partnership between BlinkMobile and Vodafone New Zealand. BlinkMobile has also recently moved into the European market, last month signing a deal with UK-based Spargonet Consulting to target its solutions to that market